Colizeum Secures $8.4 Million To Help Mobile Developers Explore More Revenue Through P2E and Tokenization

Mobile games and tokenization are two trends that go hand-in-hand. Therefore, it is a must to make it easier for game developers to integrate tokenized game mods and play-to-earn mechanics. Colizeum, a service provider offering such functionality, has raised $8.4 million in funding to make that vision a reality. 

A Big Benefit To Mobile Developers

Mobile games have become a massive industry in recent years. People enjoy casual, engaging, social, and competitive games on their smartphones and tablets. In addition, notable ventures such as PUBG Mobile have dedicated esports competitions, confirming the market impact these offerings can make. Back in 2020, the mobile games market in North America alone represented $25.2 billion. 

However, there is a significant change on the horizon. While mobile gaming remains a booming industry, there is a substantial focus on play-to-earn solutions. Empowering users to take control of in-game assets and turning those assets into real money is a very enticing concept. In addition, numerous P2E games have a proven track record, including Axie Infinity, Splinterlands, and others. 

The objective remains to bring P2E integration to more mainstream mobile games. With the help of Colizeum, any developer can integrate such aspects into their work in progress or finished product without friction. Colizeum is an SDK solution that doesn’t require blockchain development knowledge. Exploring this option can lead to enhanced gaming experiences and developers setting up various monetization options. Giving players a free choice is always better than having no choice at all. 

Colizeum Secures Millions In Funding

The SDK-based approach by Colizeum has attracted the attention of various blockchain investors. A successful $8.4 million funding round showcases the companies, VCs, and angel investors firmly believing in play-to-earn mechanics. Notable participants include Deribit, Axia8, Dweb3, X21, Good Games Guild, Au21 Capital, etc. 

Colizeum Co-founder Davis Ziedins adds:

“Last year brought significant changes to the mobile gaming industry, which led to game developers of every size to discover new monetization methods and user accession tactics in order to continue to compete in the current market. Our mission is to build a set of tools that lets any traditional game developer to broaden their game monetization methods by implementing tokenized games modes and Play-2-Earn economy in their existing and future games and at the same time to unlocking new gaming markets.”

There are four key products under the Colizeum banner:

• Play-to-earn model
• Attention marketplace: a widget to introduce content to gaming communities, accessible by advertisers.
• Tournaments: Monetized tournaments of which game developers will receive a cut.
• Prediction markets: bidding on the outcome of tournaments and in-game events to establish a derivative gaming market. 
• More features, including NFT integration, will be added in the future. 

The Colizeum team has years of experience in mobile gaming, cryptocurrency, and blockchain. Beetroot Lab, a company founded by the team, has received various awards for its product development, including Dystopia: Contest of Heroes. Moreover, the team is in talks with multiple game developers looking to enhance their mobile games with play-to-earn and tokenization options. More information will be made available when Colizeum enters the beta phase. 

Furthermore, Colizeum expands its team with the world’s most-awarded DOTA player, Wusheng (Sheng Wu). It is another sign of how mainstream gaming enthusiast and experts keep close tabs on the tokenization and play-to-earn model