The New York Times Interested In Using Blockchain For Publishing

The second largest newspaper in the United States, The New York Times, is planning to experiment with blockchain technology. The idea is to use it for publishing. Here is everything about it in a nutshell.

New Blockchain Leader

According to the official report, the newspaper company reportedly unveiled a job posting on its official website Wednesday. It turns out that the media organization is seeking help from someone who can help with its idea to design blockchain-based proof with a concept that is meant specifically for news publishers.

In order to jumpstart the project, The New York Times wants to hire a “forward-looking leader.” He will be responsible for developing the outline of the proof-of-concept for at least 12 months. He will be directly involved in the company’s research and development department.

The new hire, according to the job posting, will be in charge of codifying the vision meant for the research project. At the same time, he will spearhead the sharing of this vision to the company’s potential stakeholders alongside other media organizations. In addition, he will help the brand and create a certain brand identity alongside assets, all of which are aimed at the project.

The New York Times added that there is also another goal. Basically, it wants to form a pool of the project’s stakeholders and obtain advisors from different news organizations, social media companies, and academia.

Skill Set Defined

The candidate must have proven previous experience when it comes to media innovation. And for more than eight years, he should have been a combination of designer, engineer, and journalist, among others. The New York Times also expressed its desire to work with an individual who has strong skills in the field of writing, communication, presentation, collaboration, and partnership.

The candidate, who will be called the company’s new blockchain leader, should be able to present “an established track record” when it comes to the real-world application of new technologies. At the same time, he must have a mixed skill set apart from experience in at least three areas: product design, journalism, hardware engineering, software development, and user research.

Although not necessarily important, the newspaper company is hoping that the candidate has a strong passion for the company’s mission.

It is worth noting that the media organization’s blockchain project is not necessarily the first in the media industry. The most prominent of all of these is none other than the token-driven startup called Civil. The latter is being backed by ConsenSys, an Ethereum development studio.