Chainwire Review: Crypto PR Newswire For Crypto Brands – Is It Worth It?
Like most crypto-focused brands and firms, you want to communicate your message and news to your target audiences in the best and fastest ways possible.
However, effectively doing this requires having a strong network, which you can only develop with skill, experience, and time, or with the help of a blockchain PR agency which can be costly.
Instead of establishing your network from scratch, a more practical and efficient solution is to work with Chainwire.
Chainwire is a reliable crypto press release distribution platform with long-established crypto media connections.
This review covers the nuts and bolts of Chainwire and whether the distribution platform can get your press releases syndicated to hyper-targeted blockchain and crypto outlets.
What is Chainwire?
Chainwire is a newswire syndication platform and service for the blockchain and cryptocurrency industry.
Its services are designed to publish news and announcements made by blockchain companies, cryptocurrency projects and exchanges, across hyper-targeted, crypto-focused news and media outlets.
After receiving your press release, the platform’s editorial team examines your content and gives insights to help make your press release more concise, powerful, and relevant.
Then, Chainwire syndicates your press release to targeted blockchain and crypto media outlets via the platform’s direct integration.
It can also get your press release distributed across mainstream and leading news outlets, including Bloomberg, Yahoo Finance, MarketWatch, Benzinga, and NASDAQ.
The platform’s automated press release distribution service saves you a lot of time and effort while getting your stories and news in front of crypto media websites that matter most to your brand.
Chainwire’s main features
Chainwire features a robust press release distribution platform, including an intuitive dashboard with the tools to submit, track, and refine your campaigns and news announcements.
Below are the platform’s key features.
Press release order creation
Creating an order for your press release is quick and easy with Chainwire.
After logging in (or creating an account on Chainwire’s website), click Create an Order on the left-hand side of the interface.
Setting up the distribution time
Set your press release on a distribution time that works best for you, immediately or on a specific schedule.
Select a time, date, and time zone for your preferred PR distribution schedule.
You can also place your distribution on hold until you’re ready to contact Chainwire and circulate your content.
Then, choose the tags or keywords relevant to your press release from the dropdown list, to optimize your press release for SEO.
For instance, you can select “crypto,” “bitcoin, ”blockchain,” and “ICO” as your keywords.
Selecting a distribution package
Once you’ve set your distribution time and keywords, select the package that best fits your needs.
- Chainwire’s pricing plans start with the Lite package ($1,399). It allows you to distribute your press release to eight guaranteed news outlets.
- The Standard package offers 16 news outlets at $2,499.
- The Premium package ($6,499) includes guaranteed distribution to over 75 news outlets. Plus, you’ll get guaranteed extra distribution to mainstream news outlets, such as Yahoo, Bloomberg, MarketWatch, Benzinga, and NASDAQ.
- The Gold package offers everything the Premium package does for $13,499, including Cointelegraph, CoinMarketCap, Bitcoin.com, and distribution to trading terminals.
Selecting geolocations for global distribution
Since many crypto brands need to distribute their news globally, Chainwire offers translation services on top of global distribution services to crypto-native countries, such as:
- Germany
- France
- Spain
- Korea
- Vietnam
- China
- Japan
- Turkey
- The Netherlands
- Indonesia
- Italy
For example, you can get translation and distribution services to the top French crypto media outlets by clicking Add to Cart under the French Language Package.
Your press release will be translated to French and distributed to leading crypto news outlets in France.
All of Chainwire’s translation services are done by professional, native speakers of the available languages.
Submitting your press release
Next, provide the required information to be published with your press releases, such as your company’s location and contact details.
Then, type in your press release content title (at least 20 characters) and upload a featured image (the width must be at least 1024px).
Paste your press release in the designated space.
Chainwire offers essential text formatting and editing tools, such as font sizes and styles, heading options, and alignment features.
The platform’s content editor lets you embed a video and add other elements, including links, colors, images, and emojis.
You can contact Chainwire and avail of their services to get professional PR advice concerning your press release.
It is worth mentioning that your content must comply with the platform’s Editorial Policy. ChainWire does not accept press releases containing content relating to gambling, online pharmaceuticals, pornography and “get rich quick” scams.
Also, your PR can’t be modified after submission, so go over your content to check for issues, such as grammatical errors or inaccuracies.
The platform lets you review your press release order details so you can do final checks before submission. You can also insert a coupon code if you have one, to get a discount.
Review and approve your invoice details and click Submit.
Selecting a payment method
Finally, select your payment method from the platform’s available options, such as PayPal, credit card.
Or, since you’re a crypto company, it’s likely that you’d want the option to pay in crypto.
Chainwire accepts crypto in the form of Ether (ETH), Bitcoin (BTC), and USDC.
Your press releases can be distributed immediately or on your publishing schedule after editorial approval (within Chainwire’s operating hours: 07:30-18:00 GMT).
If not, your PR will be published the following day.
Chainwire will also contact you via email or Telegram if there are issues with your submission.
Analytics
Chainwire’s analytics dashboard shows you the following:
- The total number of website submissions, including their status (pending or live).
- The total number of hyperlinks per live press release
- The details associated with your package and the remaining number of available PRs
- The view count for each live press release via third-party tracker integrations such as Moz and SimilarWeb.
You can access your analytics on the platform’s menu.
Order tracking
Chainwire lets you view your order details and track each by clicking Orders on the menu.
The page shows a list of your draft and submitted PR orders so you can access and manage them easily.
Is Chainwire worth it?
In a nutshell, if you’re trying to distribute news to the crypto industry, then yes.
Chainwire’s targeted crypto distribution focus can help ensure you have a direct line to your target audiences. Their guarantee to publish your content on crypto news sites and ensure visibility through homepage coverage earns Chainwire a lot of points compared to traditional PR newswires.
Sign up, set up your account, provide the necessary details, and tap into Chainwire’s long-standing partnerships with major publishers in the business.
While the platform’s services can take a bit of an investment, you’ll get the best bang for your buck since Chainwire can do the heavy lifting for you.